Patient care at the heart of Adelaide Radiotherapy Centre partnership


Over the past three years, Adelaide Radiotherapy Centre’s ongoing corporate partnership arrangement with Cancer Council SA has flourished, branching out to funding the Transport to Treatment service. General Manager, Lincoln Clifford, shares how it has helped the people that matter most—their patients.

“The patient experience is absolutely integral to everything we do at Adelaide Radiotherapy Centre, from how we greet people when they walk in the door, to how we deliver our care. So when we started to see a problematic pattern, it made sense to fix it in any way we could.

Many of our patients at Adelaide Radiotherapy Centre are from the country, which brings with it its own challenges. In these cases, you’re treating people who are going through a really challenging time from a health point of view, and on top of that they’re doing it away from the comforts and support structures of home.

A lot of our patients make use of Cancer Council Lodges during their stay. They appreciate the subsidised accommodation when finances are often tight, as well as the sense of community spirit and shared experience. But we were hearing over and over again that it was really difficult to make it to their radiation appointments. Catching a bus can be so draining during treatment, and many people found driving a hired car expensive and confusing in an unfamiliar city.

So, it was the logical solution to do what we did—sponsor a Cancer Council SA bus that would run throughout the day, taking Lodge guests to and from their appointments.


The partnership was one that inherently made sense. We are the largest provider of radiation therapy in South Australia, providing care across four treatment sites, and Cancer Council is the go-to organisation for anyone going through cancer. We have the same primary goal of supporting people through cancer, so anything we can do to extend that support is valuable.

As well as providing a place to stay for many of our rural patients, Cancer Council SA has added to our patient care in other ways. We’ll have people come in to offer training and upskilling for our staff, and their brochures and leaflets are available throughout our sites to answer key questions with trusted, evidence-based information.

And of course, we take part in Daffodil Day every August, and Australia’s Biggest Morning Tea every May. As well as raising money for Cancer Council SA—a combined total just shy of $3,000 per year—it’s a fun and light-hearted way that we can all pitch in to lift someone’s day. 


Our staff members have a really strong connection with our patients. They’ll see them every day for four to six weeks, which is the typical course of treatment. So everyone is very keen to put their hand up for any initiative that will make even one patient’s morning a little brighter.

It’s never hard work if you’re doing it with the goal of making someone else happy.

We look forward to continuing and extending our partnership with Cancer Council SA in the future, so that both organisations can continue to work together the support the people in our care in the best way possible.”

Lincoln Clifford 
General Manager 
Adelaide Radiotherapy Centre

Adelaide Radiotherapy Centre will be hosting a 2018 Australia’s Biggest Morning Tea across all four treatment sites with a Mad Hatter’s Tea Party theme. You can get involved, donate, or host your own morning tea at If you would like to discuss corporate partnership opportunities with Cancer Council SA, you can contact Anthony Cecere, Corporate Partnerships Manager on 8291 4276.

World Cancer Day

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February 4th is world Cancer Day.  World Cancer Day unites the world’s population in the fight against Cancer.  To join the fight and raise awareness for Cancer, Adelaide Radiotherapy Centre is offering gifts to all our patients who are effected by cancer.  We are getting behind the message of #wecanican.

Currently 8.8 million people die from Cancer worldwide every year, out of these 4 million people die prematurely (aged 30 to 69).  Adelaide Radiotherapy Centre has over 30 years’ experience in cancer care and is proud to be a part of Australia’s largest and leading international cancer care group, GenesisCare. Each year the group performs more than

350,000 treatments across its global network. GenesisCare continuously fosters the sharing of best-practice around technology, training, clinical practice, process and systems to facilitate integrated care delivery.

ARC’s vision and values have strong links to safety, quality, care and efficiency. With an excellent record in delivering quality patient care and managing risks, ARC continually focuses on improvements to keep at the forefront of health care delivery.

We can, I can, make a difference in the fight against cancer.

Radiation Therapy for skin cancer

Recently, Dr Andrew Potter, Radiation Oncologist, with Adelaide Radiotherapy Centre, presented to key SA Dermatologists on the effective, definitive treatment for localised non melanoma skin cancers, utilising modern radiotherapy techniques such as VMAT (volumetric modulated arc therapy). This is the second event held for SA Dermatologists and presentations have been interactive and well received, with cases studies providing excellent starting points for discussion.

Dr Potter spoke on the effectiveness of radiation therapy utilising a range of dose –fractionation choices, tailored to meet individual patient needs for treatment. Radiotherapy can be of particular benefit for anatomical locations where grafting or reconstruction is technically difficult (such as the nose or peri orbital skin) or where patient choice or medical comorbidities preclude surgery. Post-operative radiotherapy can also be useful as an adjuvant treatment to improve local control rates such as after excision of high risk cancers or in deep tumours.

VMAT provides us with the flexibility to treat areas which have refractory actinic change over larger areas of the skin, such as the scalp, forearms and lower limbs. In selected patients, durable control of actinic change with excellent cosmetic outcomes is seen.

Mr Fraser Hughes, Head of IT Innovations and business intelligence, for GenesisCare, internationally, gave those who attended a glimpse into the future with the development of the “Derm App”. This platform will provide a highly secure way for Dermatologists to refer into Adelaide Radiotherapy Centre.

If you would like to know more about this treatment please contact:

Rose Powell, Marketing & Relationship Manager E: This email address is being protected from spambots. You need JavaScript enabled to view it.

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Adelaide Radiotherapy Centre supports Movember

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To raise awareness for Men’s health including prostate cancer and testicular cancer our centre’s got involved in the Movember spirit.  November 17th we had a moustache morning where staff wore fake moustaches to raise awareness and money for the Movember appeal.  It was a great day even our equipment got into the spirit.  It was a great morning with all money raised going to Movember’s initiative to stop men from dying to early.  Here are some photos of the mornings across our centres.

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Supporting breast cancer clinical trials

Learn why our research leader for NSW supports breast cancer clinical trials.  If you would like to know more about clinical trials, speak to your doctor or ask to speak to one of our research nurses.

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Genesis Logo Small.pngGenesisCare is Australia’s leading provider of radiation oncology, cardiology and sleep treatments. We exist to fill the treatment gap for the biggest disease burdens in Australia - cancer and heart care - in an environment of substantial unmet demand from an ageing population. Click here to learn more